Beginning subsequent month and out there as a preview proper now, Home windows 11’s Begin Menu will present promotions for sure apps. This time, marketed apps will present up within the advisable part of the Begin Menu of the working system.
The brand new placement enhances the commercial of apps within the pinned part of the Begin Menu. Microsoft reveals icons of apps and video games there proper after set up, however solely on unmanaged Home windows 11 gadgets.
Work on the characteristic started in early 2023. This was additionally the time when Microsoft began to implement adverts for its subscription companies Microsoft 365 within the Begin Menu. These promote the advantages of OneDrive when customers click on on the profile icon, which began to indicate an error icon as an consideration grabbing measure.
Microsoft introduced the addition on its assist web site: “The Really useful part of the Begin menu will present some Microsoft Retailer apps. These apps come from a small set of curated builders. It will enable you to find a number of the nice apps which might be out there.”
The advisable part might also begin displaying continuously used apps that aren’t pinned to the Begin Menu or taskbar already.
Here’s a screenshot of a promoted app, 1Password Password Supervisor. Microsoft revealed it on the official Home windows weblog earlier this month.
Microsoft has modified the design since then. Advertisements for purposes have a “promoted” label within the newest iteration, which helps distinguish them from common apps put in by the consumer.
The adverts are blended with continuously used apps and information, and lately added packages. This alone is problematic. A number of the marketed apps is probably not free to make use of. The password supervisor 1Password, for example, requires a subscription.
Advertisements could present up on non-managed Home windows 11 gadgets solely based on Microsoft.
Disabling Advertisements for Apps in Home windows 11’s Begin Menu
Home windows 11 customers could disable the characteristic. Here’s a step-by-step information on how that’s carried out:
- Open the Begin Menu.
- Choose Settings.
- Go to Personalization > Begin.
- Toggle “Present suggestions for ideas, shortcuts, new apps, and extra” to off.
The change disables adverts for purposes within the advisable part.
When you are at it, take into account switching the format to “extra pins” to extend the room for pinned apps within the Begin Menu. An alternative choice is to change to a third-party Begin Menu. Start11 is such a device, however it’s not free.
Closing Phrases
Microsoft is already testing new methods to push suggestions — in different phrases adverts — to customers of Home windows 11. Quickly, a advisable icon is also positioned on the Home windows 11 taskbar by default.
What’s your tackle this new characteristic?
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